Helping OT/PT/SLP & play based businesses create content & become more visible on social media.
As an occupational therapist, you know how important it is to have a strong social media platform to connect with patients and colleagues.
However, many therapists overlook the power of social media for their business. In this article, we will discuss the importance of social media for occupational therapists and discuss some of the benefits of social media marketing for your occupational therapy businesses.
Social media is one of the most effective ways to connect with patients and colleagues. It allows you to share your work with the world, and build relationships with people who may be able to help you in your career. Additionally, social media can help you build a reputation as an expert in your field.
There are a number of ways that you can use social media for your occupational therapy business. Here are a few examples:
Social media can be a great way to promote your services to patients/clients and colleges. This can
help you attract new patients, and build your reputation as an expert in your field.
Showing what you are doing inside of your business will bring more awareness to the community. Additionally, it can help patients/clients and colleagues find the information that they are looking for. Sharing images and videos of your work with patients can be a great way to show patients what you do, and how it can help them.
Using social media to connect with other professionals in your field can help you stay up-to-date on the latest trends and developments, and build relationships that may lead to new business opportunities down the line.
There are many ways that you can use social media to promote your occupational therapy business. By using social media in the right way, you can help build a reputation as an expert in your field, attract new patients, and connect with other professionals.
Here is a quick checklist to get you started with some content ideas for your therapy business. Remember imperfect action beats inaction, get started!
videos of your clinic
videos of your treatment sessions (without patients/clients)
Pictures of staff
How to/ tutorial carousels
Dig deep into what your clinic offers - talk about it!
Teach about a certain topic you are passionate about
Content can be made using:
single static posts
carousels (multiple pictures per post)
Reels/videos - original content & trending sounds
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